Are People Opening Your Newsletters?
Monday, August 23, 2010 at 1:02PM 
It seems that nowadays people aren't opening newsletters like they used to. There was a time when newsletters where a major player in nightlife marketing. You'd get a newsletter about a show coming up in a few weeks. Your friends would forward you the same email all hyped about the party. Plans were being made. People loved to get the heads up about the next big event. So what happened? What changed?
Newsletter can still have an impact. Here are a few things you can implement to get your readership up and get a noticeable return on your time spent creating it.

